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Michael DeMarco

Michael DeMarco

Music is My Business

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Celebrity Direct Inc.

Rock Star Lou Gramm | “The Voice of Foreigner” Performs for Convention Gala

We booked and produced a private corporate rock concert performance of Lou Gramm “The Voice of Foreigner” at the Rio Hotel in Las Vegas.

I was asked to book and produce a private concert of Rock Star Lou Gramm who has one of the most recognizable voices in all of Rock & Roll. From the moment the “Voice of Foreigner” took the stage at this conference ending gala, attendees were braced for impact!

Accompanied by a wildly powerful band and drawing upon a huge catalogue of hits that most everyone remembers singing in their car… the 70s and 80s rock icon gave a relentlessly energetic show that was a perfect fit for this organization’s guest list.

As a full service celebrity talent buyer consultancy and entertainment production company, Celebrity Direct enables the corporate event planner to acquire celebrity impact for events never before thought possible. No other tool available to event professionals has greater impact communicating a message and having that message retained better than the power of celebrity.

Fully Produced Concert Performance on the Convention Center Stage at The Rio Hotel in Las Vegas

This Show Had All The Hit Songs That Everyone Knows…

Hot Blooded, Juke Box Hero, Head Games, Cold as Ice, Double Vision, Urgent, I Want to Know What Love Is, Blue Morning, Feels Like The First Time and more…

The Lou Gramm Set List – Includes All The Hits

A private Corporate Rock Concert Performance for when you’re attendees are not looking for a dance party but just want to ROCK the night away!


A Good Dilemma to Have

We find many conference planners have the annual challenge of trying to find entertainment for their convention ending gala that has both impact and memorability. We know that unique celebrity experiences have both. Frequently the challenge is that when attendees are not with spouses or significant others, a dance party may not be the ideal choice.

Having a great comedian can be a good option, however comedy can be polarizing. Even with the biggest names, some guests will be fans and others will not. Additionally, many of the biggest names in comedy are either primarily committed to film and TV rather than stand-up (Billy Crystal, Will Ferrell, Jimmy Fallon, Ellen DeGeneres, Whoopi Goldberg) or have a fee that will be beyond the budget except for the largest of corporations. (Jerry Seinfeld, Ray Romano, Jeff Foxworthy).

Yes, if the message is to have an elegant evening, a sophisticated concert artist that will provide you with an up-scale show may be an answer (Tony Bennett, Steve Tyrell, Diana Krall) however, we find many event planners are looking for more impact… more celebration. Many planners don’t know they can Hire a Rock Star and that a Private Corporate Rock Concert can be the right choice.

In this case, the conference had 3,000 attendees, upwards of 80% being men in their 40s and 50s that just wanted to Rock…and that’s what they did.

We have had great success hiring and producing shows with The Doobie Brothers,  Foreigner, Hall & Oates, Maroon 5, Smash Mouth, The Guess Who and many other great rock acts at corporate events.

About Celebrity Direct Inc.

Direct Source for Celebrity Performers We are the industry leader in celebrity talent buying and production for corporate events. We work on your behalf to hire the best possible celebrity for your budget and we are uniquely positioned as your advocate in the booking process so you never overpay.

Corporate & Nonprofit Events and Private Performances We are dedicated to private performances, not publicly ticketed events, and we are the experts in this highly specialized entertainment market.

Complete Turnkey Production Nationwide Event planners work with us in several ways, either choosing from a menu of our services or asking us to produce a show delivered completely turnkey at your event nationwide.

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Michael DeMarco

Celebrity Direct Inc.

260 Madison Avenue, 8th Floor
New York, NY 10016
212-521-4115

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