For a celebration by a healthcare marketing company, I booked the legendary DJ Funkmaster Flex to spin a surprise set for their guests.
FUNK FLEX is one of Hip Hop’s most prominent trendsetters. His name is known around the world and for more than three decades he has reigned as one of America’s top Hip Hop personalities. He reaches nearly three million listeners weekly. In addition to radio, Flex has been dubbed the “evangelist of Hip Hop car culture” by the New York Times.
He is known for being the first to release exclusive records in the hip hop world. His show on Hot 97 features live mixing, and celebrity guests. Throughout the 1990s he reigned over New York’s mammoth rap scene, capable of making or breaking artists with his high-profile position at the top-rated radio station in America’s top radio market, Hot 97.
By the mid-’90s, he was also the weekly DJ at one of New York’s top clubs, the Tunnel. His radio show was broadcast on Los Angeles’ Power 106, America’s second largest radio market. He began releasing commercially successful mix albums in the mid-’90s, beginning with the first volume of the long-running 60 Minutes of Funk series. At the end of the decade, his popularity only continued to rise, landing him a coveted position on MTV with his own daily show, Direct Effect.
Flex has released several mixtapes and albums, and he has collaborated with some of the biggest names in hip hop, including Jay-Z, Nas, and Busta Rhymes. In addition to his work as a DJ, Flex is also an entrepreneur. He has launched several successful businesses, including a record label and a line of car audio products. Flex is considered one of the most influential DJs of all time, and he remains an important figure in the hip hop community.
FunkFlex Is All About Authenticity
In the world of hip hop, authenticity is everything. Fans want to know that their favorite artists are staying true to the roots of the genre, and no one understands this better than DJ Funkmaster Flex. A true pioneer of the art form, Flex has always stayed true to his Bronx roots, and his skills as a turntablist have helped him to become one of the most respected DJs in the game. Whether he’s spinning at the hottest nightclubs or hosting his own radio show, Flex always brings the same high energy and love for the music. It’s this authenticity that has earned him a loyal following among fans and fellow musicians alike.
Funk Flex has developed his own mini-empire of car-customizing television on SPIKE TV and ESPN. He can be seen interviewing and customizing the cars of leading sports celebrities from the NBA, NFL, Major League Baseball and from the world of Hip Hop.
Celebrity Direct books and produces shows with major DJs for events nationwide
Hall of Fame Broadcaster FLEX from NYS Broadcasters Association.
